Wednesday, August 22, 2007

 

Please...no blue ink!


Recently I ran across some beautiful websites. The copy wasn't bad...but I didn't get too far when I tried to read it. For some reason, the website owners chose light blue.

A client once showed me tan copy on a beige background. Everything ran together in a blur of brown shades.

I'm not exactly a colorist, but I recommend keeping your copy easy to read. Black on white or black on a very pale background...with lots of white space.

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